The Golf Operator’s recognition comes as a major boost to Kenya’s Golf Tourism Industry, especially now that the Kenya Open has become part of the PGA European Tour. Kenya with more than 40 golf courses and excellent golf weather conditions all-year-long, has the potential to attract tens of thousands of golfing tourists per year.
10 years ago, in 2008 in Marbella Spain, Kenya became the world’s best Undiscovered Golf Destination, the IAGTO (International Association of Golf Tour Operators) prestigious award for new excellent golf tourism destinations.
At the World Golf Award Ceremony, held at the 5-star La Manga Golf Resort in Murcia, Spain, Tobs Kenya Golf Safaris became Africa’s Best Golf Tour Operator, and also, for the 4th time in a row, Kenya’s Best Inbound Golf Tour Operator at a star-studded gala event last Saturday.
On 3 November 2018, Tobs Kenya won Africa's Best Golf Tour Operator Award 2018 at the La Manga Club
“This award represents a great honor and recognition for our company, but even more so to Kenya’s Golf Tourism Industry. I sincerely hope that the KTB uses this opportunity to develop a 5-year marketing plan, including strategy and budget to put Kenya finally on the map as a World Class Golf Tourism Destination.” Tobs Cohen said when asked for his comment.
He then added: “South Africa gets 100.000 golfing tourists, while Thailand, Spain and Portugal receive more than 750.000 golfing tourists each year. Kenya has the potential to attract at least 50.000 golfers yearly, if marketed properly. In combination with the award winning Masai Mara, award winning beaches, a friendly English-speaking population, Kenya can do so much more to get its share in this very lucrative niche of the tourism industry. I also would like to congratulate Emirates Airlines with winning Airline of the Year 2018, at the Air Transport Awards in March 2018 and also express my gratitude for sponsoring my flights to La Manga Club in Spain”
Covering an area of 1400 acres, La Manga Club in Murcia – located in South Western Spain, is a luxurious resort including a 5-star hotel, villas, a wellness centre and 15 bars and restaurants. It boasts three 18-hole golf courses, 28 tennis courts, 8 natural grassfootball pitches, the best cricket facilities in Spain, rugby and a host of other sports.
Founded 45 years ago, La Manga Club clearly displays that Golf and Sports Tourism is worth investing in.
Chris Frost, the Managing Director of World Golf Awards, when presenting the award to Tobs said:
“I would like to congratulate you on this remarkable achievement! Throughout the year a record number of votes have been cast by leading golf tourism professionals, as well as hundreds of thousands of golfers, in more than 100 countries. Golf tourism’s highest accolade is truly deserved and rewards your commitment to excellence and determination to become the undisputed market leader in Africa.”
Registered as a company in 1991, Tobs Kenya Golf Safaris is a Specialized Golf Tour Operator organizing Golf Safaris into Kenya, Golf Travel Experiences around the world and luxurious Golf Events, the largest being the Kenya Golf Trophy.
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