If there’s one thing Africans do really well, it is the ability to laugh at themselves! Taking advantage of Africans’ humorous streak, and incredible storytelling abilities, Cartoon Network Africa is proud to announce the launch of their brand new initiative, Cartoon Network Africa Creative Lab, an African venture designed to bring innovative, local short form content to the channel, and its digital platforms, while reinforcing the local relevance of the brand.
In this ground-breaking move, the leading network in the kids’ entertainment industry, Cartoon Network is taking another bold step in addressing the gap in locally relevant content which offers a viewing experience that resonates with its African audience. The initiative will encourage African talents: creators, writers, graphic artists, animation students … in fact anyone who loves kids’ content, to explore their creative, animation and production talents and have the chance to produce a short-form animated comedy to make Cartoon Network viewers across Africa laugh out loud!
“As sponsors of the Discop 2016 Animation Pitching Programme, we were exposed to some really inspiring local animation projects,” says Ariane Suveg, Head of programming and acquisition Turner kids Africa. “We were so impressed by Cape Town-based Punch Monkey Studio’s amazing creative energy in the winning entry, Cloud Life, that the project has been travelling through the Turner group and is now in a development process with the Turner Asia Pacific production team! This just reinforces our need to invest in local content and our commitment to further mentoring talent in the African animation industry.”
Entries were open from June 7th and are running to August 31st, 2018 across Africa. If you believe you have what it takes to be part of the 10 projects that will be shortlisted in September, visit the Cartoon Network site for more.
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